Wow! Momo Foods operates three brands, including Wow! Momo, Wow! China and Wow! Chicken.
Recently, the Indian chain of fast food restaurants launched its three outlets in the metaverse. The brands are available on a new metaverse platform, FESTEMVERSE. FESTEMVERSE curates Indian festivals across the year. The FESTEMVERSE platform has been launched for Android users. The fast food chain will soon launch it on iOS devices too. Consumers can download the FESTEMVERSE app from the Apple App Store, build their avatar and dip into the immersive experience of the metaverse venue. The brand plans to initiate trading from its metaverse stores by Dhanteras. Consumers use NFTs on the virtual platform and redeem them at physical outlets to purchase products.
