Ulta Beauty, an American cosmetic brand, has partnered with DoorDash to offer same-day delivery of beauty products. Ulta anticipated that consumers would still demand multiple purchasing options after the nation decided to lift pandemic restrictions. These options include no-contact delivery, curbside pickup and in-store shopping. DoorDash, which is mostly focused on food delivery, will initially deliver beauty essentials to its consumers based in Boston, Chicago, Atlanta and L.A. The partner firms plan to expand delivery to other areas in the future.