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Intime, Alibaba’s retail chain, initiates offering free rides to shoppers

Intime, Alibaba’s retail chain, initiates offering a free ride to shoppers to drop them back home after shopping at its Hangzhou store. The store won’t charge any fee or minimum purchases from its customers. Intime has partnered with Geely Auto, a Chinese automobile vehicle maker. The retailer offered free rides to customers at Intime’s Wulin store in the month of June, and around 1000 shoppers participated. Intime Mall revealed that these efforts would boost customer shopping experience and retain them at the same time.

Full story: RetailAsia 

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