Global News and Digital
Insights for the Food and Grocery Industry

Hy-Vee, Google Cloud become partners to augment grocer’s digital services

Hy-Vee has entered into a multi-layer partnership with Google Cloud to augment its in-store and online digital offerings. Google Cloud will help support the grocer’s digital nutritionists services, let customers shop easily while using the Hy-Vee Aisles Online program and assist them to schedule online COVID-19 vaccination appointments. The tech firm will use algorithms for predictive shopping carts. Through localized information and features, Hy-Vee will provide its shoppers with a digital shopping experience that is convenient, simplified and personalized.

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