Heinen’s has launched a health clinic, the Personalized Nutrition Center, inside one of its retail outlets. The grocer is advancing digital technology and health to offer holistic services to consumers. This clinic will not just treat the seasonal flu and colds. The clinic will have experts providing proper dietary counselling with diet charts. The experts will recommend urine and blood tests to examine the immunity, digestion, and cardiovascular functions of every consumer. The experts will then offer a suitable diet plan based on the test results. The grocer invested in marketing and promotion activities to attract more customers.
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