Technology, particularly Artificial Intelligence (AI), is revolutionising the grocery retail sector by enabling swift adaptation to consumer behaviour shifts and enhancing operational efficiency. Doug Baker from FMI emphasises retailers’ need to leverage technology for optimal product placement and process automation. Despite initial reluctance, retailers are recognising AI as a strategic partner that enhances customer engagement and drives growth. Lanor Daniel highlights AI’s role in democratising competition and improving customer insights. AI’s real-time capabilities aid in demand forecasting, inventory management, and personalised promotions, mitigating risks and minimising waste. However, challenges such as data integration and skill development remain. Retailers must embrace AI’s potential, as evidenced by successful implementations yielding significant ROI and measurable business outcomes.

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