Global News and Digital
Insights for the Food and Grocery Industry

Ajinomoto, a Japanese food giant, has developed a health and diet app Aminostep that offers personalized health and lifestyle tips based on the results of a customer’s amino acid blood test results saved in the app.  Aminosteps has quizzes and questionnaires to gain knowledge. It connects consumers with doctors via webchat. The app also encourages its users to walk, and rewards with amino miles that customers can redeem as Amazon vouchers while shopping.

Share on facebook
Facebook
Share on twitter
Twitter
Share on linkedin
LinkedIn