December 13, 2021 | GroceryGeniuses Blog

After Jokr, Turkish ultrafast delivery platform Getir launches its services in New York

GroceryGeniuses December 13, 2021

Last month, Getir entered the US grocery delivery space by launching its ultrafast delivery service in Chicago. The Turkish firm has now launched its 10-minute delivery service in New York City. Initially, Getir will cover Manhattan, Brooklyn and parts of Queens and will expand to other areas later. Getir is waiving the $1.95 delivery fee for customers’ first five orders with a minimum of $10 orders. To read more, visit GroceryDive

Consumers love to try viral recipes on social media, Instacart reports

GroceryGeniuses December 13, 2021

Instacart recently surveyed 2,000 adults in the US in a survey conducted by The Haris Poll. As per the survey results, 44% of consumers tried the viral food trending on social media, while 36% believe social media has evolved their cooking style at home. 90% of the consumers said they added a viral recipe taken from social media to their rotating menu once. 11% of them said they added more than five viral dishes. Instacart conveys that consumers will find inspiration from viral dishes and add them to their weekly meal plans. The hot apps include TikTok, Instagram, and Mukbangs on YouTube. To read more, visit GroceryDive

Boxed has debuted as a public market and signed a technology partnership with Google

GroceryGeniuses December 13, 2021

Boxed.com, a bulk products etailer, has closed a merger deal with an acquisition company called Seven Oaks Acquisition Corp (SPAC) and became a public company. The NY-based etailer has also signed a deal with Google to combine online solutions with its grocery delivery platform. The online retailer has also monetised its end-to-end e-commerce outlet. Boxed will grow its B2B and B2C businesses with the additional funds raised due to the merger. To read more, visit SuperMarketNews

Supply chain techniques for retailers for the holiday period and for the upcoming year

GroceryGeniuses December 13, 2021

This year, increasing sales while the pandemic-led supply chain woes meddle was the biggest challenge for retailers. Two supply chain experts at Mckinsey named John Barbee and Sarah Touse, have shared the following strategies for retailers. 1, Retailers made a smart move by making a calculative increase in prices to manage logistics costs. 2, Retailers need to order highly-demanded items to consider supply chain triage and take these matters into their own hands. 3, To remove fragmented data and have visibility, firms need to consolidate the supply chain, marketing and merchandising data. 4, Brands need to forecast consumer demand, provide a smooth omnichannel experience and raise prices that consumers can easily digest. 5, Finding employees with capabilities and talent and retaining them with additional perks is a must. 6, Chief supply-chain officers need to recharge, reboot and take risks to come back with a bang. To read more, visit Mckinsey