September 22, 2021 | GroceryGeniuses Blog

Deliveroo partners with Salesforce to build a new digital process

GroceryGeniuses September 22, 2021

Deliveroo has teamed up with SalesForce, a cloud-based software firm, to build and automate a new digital process ahead of its expansion to the UK. The 30-minutes delivery firm is innovating and expanding its digital processes to fulfil orders swiftly and increase customer satisfaction. The latest automation will allow Deliveroo to onboard a new restaurant in less than 24 hours in its market ecosystem. The smart processes join departments within Deliveroo to track the orders. The system is built on Sales Cloud, Tableau CRM, High-Velocity Sales and Marketing Cloud to connect various departments.

DoorDash expands its alcohol delivery service across 20 states, including Canada and Australia

GroceryGeniuses September 22, 2021

DoorDash will now be delivering alcoholic beverages like wine, beer, and spirits in more than 20 states. The delivery firm has expanded its alcohol delivery service to Canada and Australia as well. This expansion will let DoorDash reach more than its 100 million consumers. The firm has updated the alcohol range in its digital app, and its alcohol catalogue includes about 30,000 SKUs. The delivery platform will deliver from restaurants, grocers, local bars and retailers. According to NRA’s report, 56% of adults said they would love to get alcohol delivery if it is included in the food menu.

Food delivery platforms like GoPuff piloting digital pharmacies

GroceryGeniuses September 22, 2021

GoPuff, a delivery-only convenience firm, is marrying grocery and prescription delivery services to grow profitability. GoPuff has partnered with Wheel, a telehealth startup offering prescriptions, to launch its virtual pharmacy in Philadelphia. The delivery firm will also give its consumers access to Wheel. The virtual drugstore will offer snacks, drinks, birth control pills, OTC medicines and acne medications. A senior analyst at Forrester, Natalie Schibell said that this latest trend has a huge potential to grow. Especially in rural and distant areas where consumers have limited access to prescribed medicines.

Albertsons Companies has become the first U.S. grocer to pilot shoppable live streams

GroceryGeniuses September 22, 2021

Albertsons Companies has partnered with Firework, a short-form video platform, to offer shoppable Livestreams to amp up its digital experience. Albertsons is the first national grocer in the U.S. to implement this technology to engage digital consumers. This step will promote a community-oriented digital experience through short-form and shoppable Livestreams having influencers as hosts. Firework has enabled the video experience to be viewed from any site on the open web. The video platform has more than 1 billion monthly active users, with over $100 million in funds raised until now.

Watching YouTube videos on TV screens is the new approach adopted by consumers

GroceryGeniuses September 22, 2021

More than 120M U.S. residents have connected YouTube to their TV screens and enjoyed watching it in December 2020. There is a 20% increase in this trend from the beginning of 2020. This trend grew due to the whole family watching their favourite YouTubers on big screens, amongst other reasons. They can also continue doing chores while watching. YouTubers are happy about growing engagement to their channels and saw a surge in their subscriber numbers. 57% of people said they watched YouTube content with their family, friends and colleagues, as Think with Google’s report revealed. It also reported that 79% of people feel more connected while watching them with others.

Toast’s IPO ranked as the largest of the year in the restaurant technology category

GroceryGeniuses September 22, 2021

Toast, a restaurant software providing firm, has raised $870M on the first day of its initial public offering. The tech firm has sold its share from $34 to $36 and now is at a valuation of almost $20 billion. The firm is also offering additional shares worth 3.2million at the IPO price to sponsors. The IPO will be closing on Friday, and if the pace remains constant, Toast can collect about $869M at the same share price. Investors are now becoming more aware about digitizing the restaurant industry. Thus, investments are flowing into this sector to rev up the offerings.