March 25, 2021 | GroceryGeniuses Blog

Alternative protein market to reach $290 billion by 2035 if parity is achieved

GroceryGeniuses March 25, 2021

The alternative protein product market is expected to grow from the existing 13 million metric tons per year to 97 million metric tons by the year 2035. This is only possible if parity is achieved in terms of price, taste, and texture of products like meat, eggs, dairy and seafood. Analysts predict plant-based meat will reach parity with traditional meat within the upcoming five years. Alt protein is not only important for environmentally responsible production but also reduces water usage by 38 billion tons.

Famous restaurant Chipotle invests in Nuro, an autonomous delivery firm

GroceryGeniuses March 25, 2021

Chipotle has invested in Nuro, a firm that provides automated self-driving delivery, to further strengthen its digital technology. The famous restaurant chain made this investment to cut the delivery costs associated with online orders. Nuro’s vehicles are made to have bigger storage capacity and look a lot like the usual compact cars. The space of Nuro autonomous delivery could help Chipotle deliver several orders in one go.

Polenkoy, a Turkish organic foods firm, expands online business in the APAC region

GroceryGeniuses March 25, 2021

Polenkoy, a Turkish brand offering organic foods, is ready to tap the APAC region after serving the Middle East and European market. It will focus on its online presence and is already working on upgrading its digital supply chain. APAC region has high demand for olives, honey, and olive oil, and Polenkoy is gearing up to supply adequately by extending its product portfolio.

Old El Paso kicks off “Fajita Friday” digital advertising campaign in the UK

GroceryGeniuses March 25, 2021

Old El Paso, an American Tex-Mex-Style food brand, is about to run a new “Unbox (Fajita) Friday” digital campaign in the UK across various digital platforms. The brand is partnering with Instagram influencers as they will promote products by uploading GIFs and recipe videos. Radio shows will run the ads and it will tap up to nine million of 15-years old and seven million of 21 to 54-years old consumers.

The Whole Foods Market and Headspace support “Food for Mood” for mental health

GroceryGeniuses March 25, 2021

Whole Foods Market has collaborated with Headspace, a wellness app, to promote mental health through a healthy diet. They will upload IGTVs on Instagram profiles to reach people and boost mental health through recipes. As per the findings of a consumer survey, 85% of respondents would like to take their mental and physical health seriously, and 89% said they would like to eat clean. Diet experts will share tips to shop, cook and eat the right way.

Israel Agri-tech startup pilots robotic pollination in Australian almond orchards

GroceryGeniuses March 25, 2021

Edete, an Israeli Agri-tech startup, has developed robots to pollinate almond orchards in Australia. The need for this agreement came due to the declining bee population. The robots would simulate the whole process of pollination mechanically. The robots can work independent of time and ambient temperature. This mechanical pollinator system would solve large-scale issues like food scarcity, rising food prices, and food security.

Increased digital payment options open doors to additional opportunities for grocers

GroceryGeniuses March 25, 2021

Grocers need to stay abreast of the latest developments in e-payment options. Food retailers leverage data of customers obtained from online payments to improve communication and offers. Firms are now focused on near-field communication (NFC) and QR codes as they will shape the future of tech-savvy grocers. QR codes promote customer engagement and personalised coupon delivery. Firms can deploy QR payment option at cheaper costs with greater ease.

Cryptocurrency might become the alternative digital payment method at grocery stores

GroceryGeniuses March 25, 2021

As cryptocurrency is the latest financial payment service available, food retailers might be installing kiosks and ATMs that are able to process bitcoins in about 5000 locations. Blockchain technology is increasingly used by shoppers, especially women aged 45 and older. Payment firm PayPal also enabled bitcoins as a digital payment variant. Experts predict the bitcoin payment method can attract about 100-200 customers into grocery stores who won’t enter the store otherwise.

DoorDash partners with digital health firms to deliver COVID-19 testing kits

GroceryGeniuses March 25, 2021

DoorDash will be delivering on-demand FDA-approved COVID testing kits across its DashMart locations to its customers. The delivery platform has collaborated with Vault Health and EverlyWell digital health firms to offer same-day delivery of Polymerase Chain Reaction (PCR) home-kits for detecting the COVID-19 virus. DoorDash offers on-demand home delivery of medicines from Walgreens.

Grubtech raises $3.4 million as Ghost Kitchen concept gains popularity in Dubai

GroceryGeniuses March 25, 2021

Grubtech, a Dubai-based SaaS startup for kitchen raises $3.4 million to innovate its software. Grubtech app manages online orders from different apps and integrates them for delivery-based restaurants and cloud kitchens. It offers centralized menu management and third-party logistic integration. The feature allows the restaurants to update their menu in the Grubtech app and it will instantly be exhibited in other food delivery apps. Grubtech’s advanced automated software lets businesses reduce costs and troubleshoot problems beforehand.