February 25, 2021 | GroceryGeniuses Blog

Comvita, manuka honey leader, signs partnership with THG to generate digital revenue

GroceryGeniuses February 25, 2021

Comvita, New Zealand’s manuka honey market leader, is implementing a digital strategy with the help of a UK-based digital company, THG Ingenuity. THG has the competitive edge of delivering brands directly to its customers and aims to grow 50% digital sales for Comvita globally in the future. The partners intend to work on exceptional customer service through greater digital capability.

Walgreens has Instacart as a new online delivery platform partner

GroceryGeniuses February 25, 2021

Walgreens, a drugstore & grocery giant, is adding another online-delivery provider, Instacart, to its partners’ list. Instacart will help Walgreens customers receive same-day online delivery within one hour. Through the Instacart Express membership card, customers will enjoy free delivery on online orders above $35.

State of the Online Grocery Market – The Dutch Country

GroceryGeniuses February 25, 2021

In the European online grocery market, The Netherlands is top-ranked as 29% of households bought groceries online in 2020. Fruits & vegetables (+106%) and meat (+90%) were the most-bought items. Industry leaders include Albert Heijn (41% marketshare), Picnic (27%), and Jumbo (23%), who collectively serve 86% of the total market. Young online grocers like Crisp, Pieter Pot, and Butlon are the new players and might disrupt the market.

Ideoclick will now power digital advertising platforms of Walmart & Target

GroceryGeniuses February 25, 2021

With more and more grocers promoting digital presence, Walmart, Target, and Instacart will be taking a few steps forward. Ideoclick will provide E-commerce optimizing platform to these firms by offering a single-vendor advertisement solution and API-driven digital interface to view overall digital performance. The perks of using Ideoclick tech-solution include comparing online traffic, ratings, and overall advertisement strategic guidance.

Distributors & Retailers can trade digitally through the Infinite Aisle App

GroceryGeniuses February 25, 2021

The Specialty Food Association (SFA) has introduced a digital app, Infinite Aisle, for different food brands to meet retailers & distributors. This app facilitates startups and accommodates a smooth digital supply chain. Infinite Aisle helps distributors receive, print, and then dispatch the food orders directly to retailers.

Fresh Market implements automated Invatron Software to replenish fresh food products

GroceryGeniuses February 25, 2021

The Fresh Market, a specialty grocer, is rolling out Invatron’s fresh-ordering software to replenish the fresh food inventory across 159 stores in the US. Invatron software offers demand planning and replenishment of stock at the right levels, recipe management and food traceability. It helps in ensuring product freshness, extending product range, and digitally transforming the gourmet supermarket.

Acosta releases a new report on consumer trends Post-COVID

GroceryGeniuses February 25, 2021

Acosta, a marketing company for retailers, published a report about consumer trends in the COVID-free world. In 2020, 65% of consumers cooked meals at home and 40% of them shopped online more as per the data. Acosta reported that 75% of consumers would stick to their new habits after Covid and 42% of shoppers would continue to prioritize health safety in the future.

Vejii, vegan marketplace, offers 2-day online delivery

GroceryGeniuses February 25, 2021

Canadian firm Vejii Inc. launches Vejii Express to deliver vegan products like plant-based frozen meat, gluten-free options, dairy alternatives etc. Vejii. has expanded its product-line by collaborating with United Natural Foods Inc. (UNFI), a wholesale food distributor. The Vejii Express app will offer its vegetarian & flexitarian customers options to create a smart-list and subscription programs. It uses AI to increase customer loyalty and recurrent orders.