Food safety and traceability companies are always developing new ways for individuals who transport or store perishable food to do so in a safe and transparent manner. Tive Inc. of Boston now has 5G trackers that provide real-time shipment tracking technology, and Procurant, a Watsonville, Calif.-based company that provides procurement-, food safety-, and traceability-related software, is looking into a new venture to help supermarkets comply with Rule 204 of the Food and Drug Administration’s 12-year-old Food Safety Modernization Act. Tive Inc.’s Solo 5G Trackers employ the most advanced worldwide cellular, Wi-Fi, and GPS technology, whilst Procurant’s Tive Tag is a paper-thin, flexible label that is triggered at the start of a shipment and scanned again at the destination. Procurant feels it is in a great position to assist retailers in meeting the new tracking standards since it already has a presence in supermarkets with its food safety mobile devices and a produce inspection tool in distribution facilities. The corporation feels it has a head start on what the market will need to accomplish.